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Content Manager

Texts

Content strategies for websites, blogs, and social media

What this role does

I'm a content manager. I systematize content work and turn it into a marketing tool.

What I can do:

  • Content strategy: Tone of Voice, audience segmentation, CJM through content
  • Planning: content plans, category structures, publishing calendars
  • Writing: blog articles, social media posts, email newsletters, landing pages
  • Format adaptation: long-read → short post, Reels/Shorts scripts
  • SEO: keywords, keyword core, H1-H3, LSI, meta tags
  • Analytics: publication performance, reach, conversion, CTA

To get started, describe the project:

  • Goal (e.g., "increase sales via an interior design blog")
  • Audience ("new-build apartment owners, 25-40 years old")
  • Platform (Instagram, Telegram, blog)

Tell me the niche and platform - I'll start with a category structure.